Title:
Guiding Light, The
Type:
Soap Opera
Broadcast History
Jan 25, 1937-Dec 26, 1941 NBC. 15m, weekdays at 3:45, then at 11:45am. White Naphtha Soap
Mar 17, 1942-Nov 29, 1946 NBC. 15m, weekdays, mostly at 2:00. General Mills. (In 1944, a block of soaps by writer Irna Phillips made up a General Mills Hour, 2 to 3pm dialy; characters from Today's Children, The Woman in White and The Guiding Light crossed over and interchanged in respective storylines).
Jun 2, 1947-Jun 29, 1956 CBS. 15m weekdays at 1:45. Proctor & Gamble's Duz Detergent
Announcer:
Fort Pearson, Clayton Collyer, Herb Allen
Cast:
Rev. John Ruthledge Arthur Peterson
Mary Ruthledge Sarajane Wells, Mercedes McCambridge
Trudy Bauer Laurette Fillbrandt
Bill Bauer Lyle Sudrow
Meta Bauer Jone Allison
Longest-running serial in broadcast history. Now seen on CBS television. Dramatic story of Dr. John Ruthledge a minister in a small town. Series later focused on the lives of the Bauer family and a medical theme.
Source: On the Air - John Dunning
Source: Radio's Golden Years by Vincent Terrace